What makes this situation healthy for broadcasters is that television channels are no longer compelled commercially to cater for the widest possible audience. The online world has also increased hugely in importance to the point where it now rivals traditional cable TV, terrestrial networks and direct-to-home satellite transmission. Global health concerns raised during 2020 by Covid-19 have increased the importance of television not just for entertainment but as a shared source of real-world information. At a push, even the editing can be done on location. Urgent video files are sent straight back to base by the fastest available route and edited on standard desktop computers before being transmitted on-air or online. ![]() High-quality cameras and editing systems today are more affordable than they have ever been, easier to use and so compact that many TV news stringers are able to shoot all the footage they need with a smartphone. ![]() There has never been a better time to start a new television channel. By Pavlin Rahnev, CEO and Van Duke, US Director of Operations, PlayBox Neo
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